Custom WordPress / WooCommerce Website Design & Build

Blackbird Motorcycle Wear

Image of Blackbird Motorcycle Wear website home page on a Macbook laptop - website built by Moolah Digital.

Type of Website Project

Fully custom WordPress/WooCommerce website built for motorcycle fashion brand Blackbird Motorcycle Wear.

About the Project

Blackbird Motorcycle Wear are a well-known Australian motorcycle fashion brand. They approached Moolah Digital in mid-2019 with a poorly designed website that did not function well. Furthermore, their previous developer had set up a separate website for each currency that they sold in, which made maintenance and management very difficult. The decision was made to completely rebuild their website and consolidate their various websites into one.

This was a complex build which required a range of functionality from automatically changing currencies based on location, hiding and showing products depending on location and hiding and showing different payment gateways based on location. Despite these complexities, Moolah Digital was able to deliver a beautiful website that complimented their quality fashion items and provided a strong user experience for their customers.

In April 2020, Moolah Digital worked with Blackbird Motorcycle Wear to launch a partner portal for their retailers and distributors to be able to easily access marketing materials as well as the latest news on all things related to Blackbird Motorcycle Wears’ products.

What Blackbird Motorcycle Wear had to say about working with us


“Thanks so much for all your work! It was so good to work with a company that does everything you ask for and more and continues to explore new ways of making the user experience better and better!” 

– Belinda McPhee, Founder/Director

Keen for your own fully custom eCommerce website?